Stock vs Custom Packaging

Stock Packaging vs Custom Packaging

For businesses wanting to stand out in a crowded marketplace and create an impactful impression with their products, choosing product packaging can be difficult.

When it comes to product packaging, there are two main options that many businesses consider: stock packaging and custom packaging. To the untrained eye, these two approaches may appear very similar but making a clear decision between them can have a huge impact on your cost savings as well as customer satisfaction.

In this blog post, we’ll explore the difference between stock packaging and custom packaging. We’ll also take a look at the benefits of using custom packaging over stock packaging. So read on to explore the differences between stock and custom packaging so that you can make an informed decision about what’s best for both customer satisfaction as well as sustainability goals.

Stock Packaging vs Custom Packaging

When it comes to packaging products for shipping, there are two main options: stock packaging and custom packaging. 

Stock Packaging

Stock packaging is off the shelf, pre-made boxes, bags or envelopes that can be purchased in bulk from a supplier. This type of packaging is usually the most cost-effective option since it does not require customization and can be used immediately. However, stock packaging may not always fit the item being shipped and could lead to damage in transit.

Custom packaging

Custom packaging involves designing a unique package for your product, complete with customized sizing, materials and other features. It allows you to create a package that perfectly fits your product, stands out from the competition and reinforces your brand identity.

Custom packaging also offers protection for fragile items or products that require special care during shipping or handling. Many manufacturers are now offering custom packaging solutions such as user friendly boxes with handles and compartments, as well as specialized materials like foam inserts and bubble wrap to keep items safe.

What are the benefits of using stock packaging over custom packaging options?

Using stock packaging offers several advantages over custom packaging options.

  1. Cost savings: Stock packaging is available in large quantities and at lower prices than custom packaging, making it a more cost-effective option for businesses.
  2. Quicker turnaround: Since stock packaging is pre-made, it can be shipped faster than custom packaging options which require additional time to design and manufacture.
  3. Greater selection: Many companies offer a wide range of stock packaging options in different sizes and materials, making it easy to find a product that meets your needs.
  4. Increased brand visibility: Using stock packaging with a company logo or design can help to increase the visibility of your brand.
  5. Reduced environmental impact: Stock packaging is often recyclable and more sustainable than custom packaging which can help to reduce your company’s environmental impact.

These advantages make stock packaging a great option for businesses looking to save time and money.

How does stock packaging work and how can you be sure that your products will be safe during shipping?

Stock packaging is the process of securely packing items for shipment. It involves taking into consideration the type and size of the product, as well as any special handling requirements that may be necessary due to its fragility or weight.

To ensure your products are safely and securely packaged, there are several components to consider.

  • First of all, you need to select the right materials for the job. This could include cardboard boxes or bubble wrap for smaller items, wooden crates for heavier items or pallets for large cargo loads. You also need to take into account any potential environmental factors, such as temperature or humidity, that could affect the product during shipping.
  • Secondly, you need to make sure your products are securely sealed and wrapped for transport. This can be done using packing tape, plastic shrink wrap or other materials to keep items tightly sealed in place.
  • You should use strong tape such as reinforced packaging tape to seal your boxes securely. This will prevent them from opening or coming apart in transit.
  • Finally, you need to make sure that your products are adequately labeled. This includes labeling the package with the sender and recipient’s address and contact information, as well as any special instructions for handling or shipping regulations.

By taking the time to properly pack your products for shipment, you can be sure that they are safely delivered to their destination.

What are some of the most popular types of stock packaging on the market today?

  1. Cardboard Boxes: Cardboard boxes are the most common type of stock packaging used in many industries today. These boxes can easily be customized with printing, providing a great way to promote your brand. They offer cost-effective protection for products and are lightweight, making them great for shipping.
  2. Corrugated Boxes: Corrugated boxes are ideal for heavier items as they provide added strength and protection. They feature flutes that allow air to flow around the product, providing cushioning and preventing damage. Additionally, corrugated boxes can be easily folded, making them perfect for shipping and storage.
  3. Poly Bags: Poly bags offer an affordable and lightweight packaging option for products. They are available in a variety of sizes and can be custom printed with your logo or message. Poly bags are perfect for protecting items from dust, moisture and other environmental factors during shipping.
  4. Bubble Wrap: Bubble wrap is another popular stock packaging solution that offers added protection for fragile items. It is easily folded for storage, making it a great option for shipping goods safely. Additionally, bubble wrap is available in a variety of sizes and colors, allowing you to customize the packaging for your needs.
  5. Foam Pouches: Foam pouches are an affordable option for protecting delicate items during shipping. Additionally, foam pouches offer cushion, protecting fragile items from potential damage.
  6. Plastic Mailers: Plastic mailers are an ideal choice for smaller or flat items that need to be shipped. Additionally, they provide extra protection against punctures and moisture.
  7. Paper Envelopes: Paper envelopes can be used to safely transport a variety of items. They offer cost-effective protection for documents, pamphlets and other paper products during shipping. Paper envelopes can be customized with printing, allowing you to promote your business.

How much does stock packaging cost?

Cost of stock packaging depends on several factors such as the size and quantity of the product being packaged, materials used, printing requirements and customization needs. Smaller orders may have a lower cost than larger ones due to the economy of scale. 

Companies that specialize in custom packaging can often provide better pricing for large orders. Some companies also offer discounts for bulk orders and may even provide free shipping. It is important to shop around to get the best price for stock packaging. 

Additionally, some companies will work with customers to customize packaging solutions that meet their specific needs to reduce costs.

Is stock packaging worth the investment for small businesses?

Yes, stock packaging is worth the investment for small businesses. Stock Packaging offers a wide range of benefits.

  • Stock packaging is often cheaper than custom made packaging materials because it’s already pre-made and ready to go. This can save businesses the time and money that would be spent designing and creating custom packaging materials.
  • Stock packaging also helps small businesses increase efficiency because it’s already pre-made and ready to go. This eliminates the need for companies to design and print custom packaging materials and enables them to get their products out the door faster.
  • Finally, stock packaging can help small businesses make their products more visually appealing by allowing them to choose from a wide range of designs and colors that will stand out on shelves.

Which one is the right choice for you?

Both offer a variety of benefits, but there are differences between the two that may make one the better choice for you.

Custom packaging is made specifically for your product and meets all of your requirements for protection, branding and design. This type of packaging offers the benefit of unique branding and design, which can help you stand out from your competition.

Stock packaging is available in many sizes and styles, which makes it easy to find the perfect fit for your product. It also comes with a lower price tag than custom packaging does. 

However, stock packaging is not tailored to fit your product’s specific needs, so you may need to sacrifice protection or branding if you go this route. Additionally, since stock packaging is mass-produced, it may not stand out as much from other products on the market.

Ultimately, the choice between custom and stock packaging comes down to your individual needs and budget. Consider the features you need in a package and what your budget is, then make an informed decision based on those factors.


When it comes to choosing between stock packaging and custom packaging, there are a variety of factors to consider. Stock packaging is more cost-effective and allows businesses to get their products out the door faster, while custom packaging can offer unique branding and design options.

Ultimately, which type of packaging you choose depends on your individual needs and budget. Consider all the factors, then make an informed decision to ensure your products stand out from the crowd. Thanks for reading!